ATHLETES, CREATORS, RIGHTHOLDERS + BRANDS

Built different. Backed by experience. Obsessed with results.

DIME IS A SPORTS AND ENTERTAINMENT AGENCY BUILT FOR THE NOW.

We manage elite talent, drive brand partnerships and deliver high-impact services across sport, media, events and culture.

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OUR SERVICES

From world champions to global brands, we understand that how you show up matters.

We amplify the stories that shape culture - giving athletes, creators, and rightsholders the platform, voice and strategy to show up with impact.

Whether it’s building a legacy, launching a product or crafting content that cuts through, we bring your vision to life with purpose, creativity, and commercial clarity.

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    • Pre-career planning and transition.

    • Player contract negotiation and maximisation.

    • Brand and commercial partnerships.

    • Public relations and reputation management.

    • Broadcast and Publishing

    • Post-career development and planning.

    • Legal, accounting and investment advisory.

    • Social media, content and digital brand strategy.

    • Licensing, merchandise and joint ventures.

    • Talent owned Entity

    • Equity Partnerships

    From securing high-value contracts to building personal brands that last, we handle every aspect of an athlete’s career - so the athlete can focus on winning.

  • Dime delivers a curated range of advisory and commercial services that drive results.

    We partner with brands to create impactful sponsorships, leverage athlete and influencer marketing,

    and execute innovative content strategies that enhance visibility and drive commercial success.

    We work with rightsholders to maximise commercial value through strategic sponsorship sales,

    government partnerships, media rights management and fan engagement initiatives.

    • Strategy

    • Ambassador and Influencer Procurement

    • Partnerships and Collaborations

    • Rights Negotiation

    • Deliverables and Contracting

    • Sponsorship strategy and alignment.

    • Athlete, influencer and ambassador

    • partnerships.

    • Campaign development and activation.

    • Content production and branded storytelling.

    • Event sponsorship and experiential

    • marketing.

    • Performance tracking and ROI measurement.

    • Licensing and merchandising strategy.

    • Commercial rights strategy and monetisation.

    • Sponsorship sales and negotiation.

    • Asset packaging and valuation.

    • Government and corporate partnerships.

    • Media rights strategy and distribution.

    • Fan engagement and community activations.

    • Event sponsorship and activation.

  • Dime Creative supports our core pillars Talent Management and Professional Services, delivering exceptional service across all areas of creative production.

    Our dedicated team of producers offer a unique talent-focused approach ensuring seamless engagement from creative development, through to production and distribution.

    • Advertising

    • Branded + Social

    • Case Studies

    • Documentary

    • Events

    • Podcasts

    • Connecting arts and culture organisations with corporate partners.

    • Creating tailored sponsorship packages that drive value.

    • Applying proven sports partnership strategies to the cultural sector.

    • Securing funding for institutions like the Australian War Memorial.

    • Managing the full sponsorship process from pitch to activation.

    • Helping cultural clients grow reach, revenue, and relevance.

THE LATEST by Dime

Inside access to the moves shaping sport, entertainment, and culture. Talent updates, big deals, content drops and what’s next - delivered direct.

DIME MERCHANDISE